GACAS established by The International Institute of Communications Auditors
1. Integrity and Sincerity:
Ensure that all communications audits provide an accurate and impartial representation of the organization’s communication practices and effectiveness
2. Consistency and Permanence:
Apply consistent auditing methods and practices over time to ensure reliable and comparable assessments of communication strategies.
3. Confidentiality and Full Disclosure:
Protect sensitive information while ensuring that all material aspects of communication practices are fully disclosed in audit reports.
4. Professional Competence and Prudence:
Maintain high standards of professional knowledge and skill in communications auditing, and exercise caution in evaluating communication risks and opportunities.
5. Objectivity and Independence:
Conduct communications audits without bias, adhering to established guidelines and avoiding conflicts of interest.
6. Periodicity and Continuity:
Perform communications audits at regular intervals and assume that the organization’s communication strategies will continue to evolve.
7. Utmost Good Faith:
Operate under the assumption that all parties involved in the communications audit are acting honestly and in good faith.
